Today on The Mobile Mixed Podcast: Alright my peeps, we’re back with another episode recapping the last month of activities in the mobile world. We’re again joined by my good friend Naushad Huda, Founder and CEO of Xtopoly to talk about about some juicy mobile goodness.
Today we discuss:
- A quick recap on the Yamaha interview as Yamaha is one of Xtopoloy’s clients. We’ll talk about how the relationship started to how Yamaha has been able to be a leader in their space when it comes to mobile.
- The choices Apple made regarding the design of the iPhone 5, how that compares to other devices on the market and how it might affect you designers and developers out there.
- How Passbook (note this interview was before it was available) can be a game changer for retailers as well as Apple’s little secret behind Passbook called Beacon (thanks to Rob Woodbridge of Untether.tv)
- The TRUTH about Location Aware SMS. Too many people are misled as to HOW it actually works and it’s time to debunk that and cover why it works the way it does.
I hope you enjoy today’s show and let me know what you think in the comments or topics you’d like covered in next month’s “this month in mobile”.
If you need a little guide and have to jump around you can use the following break points:
- 4:10 – Yamaha recap and the agency client relationship
- 9:30 – The B2B benefits that Yamaha realized
- 12:40 – What problem are you solving?
- 13:23 – Naushad asks me about my approach in coaching
- 17:40 – Facebook and HTML 5
- 21:18 – iPhone 5: Enhancements
- 22:50 – iPhone 5 Form Factor and how it affects designers
- 23:25 – Samsung Galaxy S3 example regarding development
- 27:30 – Responsive design and cost of entry for larger brands
- 29:38 – Why the iPhone 5 didn’t have NFC
- 30:37 – Apples patent called Beacon (passive location transmittal)
- 31:10 – Passbook is there to enable Beacon
- 32:09 – Can Beacon enhance iAd and facilitate mobile transactions better than NFC?
- 37:55 – The location SMS story
Naushad Huda, CEO and Founder of XTOPOLY, graduated from UC Berkeley in 2001 with a degree in English, afterward, Naushad went on to extend his education by attending Whittier Law School while earning CALI awards and Judicial clerkships. Naushad’s passion for entrepreneurship and everything mobile became apparent in his final year at Whittier when he bootstrapped his start-up mobile company XTOPOLY. Through his efforts, XTOPOLY has become a multi-award winning mobile interactive agency focusing on the fusion of creativity, innovation and technology.